Hot off the Press - Simply Yours spring collection

Simply Yours has launched its spring summer collection of plus size shapewear and swimwear - and it's looking pretty hot!

According to the press release 'the range is designed for sophisticated women who like to express their confidence through stunningly beautiful underwear'.

The launch is being supported by a national TV advertising campaign. A stylish new ad, which evokes 1940s glamour, is available to see online as well as on television.

The collection covers the entire spectrum of plus size shapewear, including bras, corsets, slips and knickers, as well as plus size swimwear and nightwear. Sizes range from 30-50 with cups A-JJ and up to 56 and K and L in selected sizes.

To coincide with the launch of the spring summer collection, Simply Yours has also released a series of videos including advice on choosing the right bra. The videos, which are available to see online at the Simply Yours website, include sections on 'How to find your correct bra size', 'Telltale signs of a poorly fitting bra' plus a 'Bra style guide'.